DeMarcus Ware and the Dallas Cowboys are changing the game, and it goes well beyond the football field, where he leads the NFL with 15 sacks.
The Cowboys linebacker is one of – if not the – first athlete on a professional team to hold a Google+ Hangout with his fans.
In case you’re unaware, the hangout is basically a group video chat for up to 10 people.
The Cowboys star and his fans took part in an intimate question and answer session, giving people an opportunity to speak directly with Ware.
It’s definitely a novel idea in this lockout age for fans feeling disconnected from the athletes they follow.
Hopefully other organizations will take note and take advantage of this opportunity.
(video via Digital Hoops Blast)
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